I was sent a text message to make an appointment. When I phoned I was told that I was no longer registered with the practice. When I queried why I had received the text then I was told it was a computer error. I was basically told to go and find a new dentist, as they were only taking private patients now. I did this and I am so pleased that I did. What a difference. Every member of staff including the dentist was brilliant. Helpful and friendly. Not like the rude lady on the end of the phone at Purity Dental.

Still the same as the reviews above..rude and unpleasant staff,never going again .

I have used Purity for over 10 years. If I could score less than 1 star I would. Very disorganised and unprofessional service. The person I spoke to at 10:22 this morning was very rude, unprofessional, unapologetic and comes across as aggressive. This is not what is expected from customer facing roles. If you are unhappy with your job get a new one. I understand that due to staff shortages you have probably been placed under pressure but this is no way to behave. They cancelled my appointment as they said that they were still hiring dental staff and said someone will be in contact. No one got in contact and then I called this morning to be told I was deregistered because I never attended an appointment which was cancelled, at this point the memberof staff was uninterested with facts. If the member of staff at this point said not to worry we can quickly get you reregistered, that would have been the right thing but she just wanted to add to the situation and not be a problem solver. Unapologetic, and gave the impression that they have too many customers. If they can't even get this right I would not trust them with my teeth. Go Bhandal Dental Practice (Cradley Heath) instead, much more professional. I understand they probably get rude customers but I was not a rude customer, when you have to act more professionally than the staff there is a problem. That member of staff needs to be retrained and I would be happy to retrain on principles of customer service.